More impact with media attention.

This is how you create the best free publicity for your company

Any kind of free publicity helps… right? Nothing is less true. Bad PR can haunt an organization for years.

How do you create the right media attention for your brand, campaign, product, or service? What are the best media titles for you, and how do you contact journalists?

During this online course, you will discover what free publicity is and why you can use it well.

You will learn about the why and how of finding the right media, will draw up media lists, and receive tips on approaching titles in order to achieve the desired media attention.

Result

You know the importance of the right media attention

You know which titles suit your company well

You can create media lists and know how to find the correct contact details

You have practical tools to find and approach journalists

With the right pitch, you can guide yourself to relevant media

Program

The following topics will be discussed during the online course:

What is PR and why do you want to learn about it?

Basis: determine focus and target group

What are the right media for you?

Finding the right contacts

Approach the media successfully

For whom

The online course is for anyone who wants to generate more media attention for his or her organization.

Think of: independent entrepreneurs, content marketers, online marketers, and PR / communication advisers.

Data

View recording

You will receive the recording immediately by e-mail

Practical

The online course More impact with strong PR consists of 1 session of 1 hour

Watch the recording immediately

Required during the course: a laptop or tablet with an internet connection

The online course is personal and remains available for one year

No travel time: you simply follow the online courses at home or at the office

Recognition & accreditation

1 NIMA-SMP or -SCP point

€ 55, – 1-hour all-in price (excl VAT)